Last updated July 5, 2026
We are BetterLyfeTech, LLC ("Company," "we," "us," "our"), a company registered in Delaware, United States, at 2261 Market Street STE 85067, San Francisco, CA 94114.
We operate the mobile application BabyLoop: Relive Baby Moments (the "App"), as well as any other related products and services that refer or link to these legal terms (the "Legal Terms") (collectively, the "Services").
BabyLoop ("BabyLoop: Relive Baby Moments") is an iOS application that helps parents rediscover and preserve memories of their children. With your permission, the app uses on-device face matching to find moments featuring your baby in your photo library, delivers one memory each day, lets you record audio keepsakes, and curates your photos and videos into digital albums and memory books. BabyLoop is offered as a paid annual subscription through the Apple App Store.
You can contact us by email at support@better-lyfe-tech.com, or by mail to 2261 Market Street STE 85067, San Francisco, CA 94114, United States.
These Legal Terms constitute a legally binding agreement made between you, whether personally or on behalf of an entity ("you"), and BetterLyfeTech, LLC, concerning your access to and use of the Services. You agree that by accessing the Services, you have read, understood, and agreed to be bound by all of these Legal Terms. IF YOU DO NOT AGREE WITH ALL OF THESE LEGAL TERMS, THEN YOU ARE EXPRESSLY PROHIBITED FROM USING THE SERVICES AND YOU MUST DISCONTINUE USE IMMEDIATELY.
We reserve the right, in our sole discretion, to make changes or modifications to these Legal Terms from time to time. We will alert you about any changes by updating the "Last updated" date of these Legal Terms, and you waive any right to receive specific notice of each such change. It is your responsibility to periodically review these Legal Terms. You will be deemed to have accepted the changes in any revised Legal Terms by your continued use of the Services after the date such revised Legal Terms are posted.
The Services are intended for users who are at least 18 years old. Persons under the age of 18 are not permitted to use or register for the Services. By using the Services, you represent that you are at least 18 and that you are the parent or legal guardian of any child depicted in the content you process with the App.
The information provided when using the Services is not intended for distribution to or use by any person or entity in any jurisdiction or country where such distribution or use would be contrary to law or regulation or which would subject us to any registration requirement within such jurisdiction or country. Those persons who choose to access the Services from other locations do so on their own initiative and are solely responsible for compliance with local laws, if and to the extent local laws are applicable.
The Services are not tailored to comply with industry-specific regulations (Health Insurance Portability and Accountability Act (HIPAA), Federal Information Security Management Act (FISMA), etc.), so if your interactions would be subjected to such laws, you may not use the Services. You may not use the Services in a way that would violate the Gramm-Leach-Bliley Act (GLBA).
We are the owner or the licensee of all intellectual property rights in our Services, including all source code, databases, functionality, software, designs, audio, video, text, photographs, and graphics in the Services (collectively, the "Content"), as well as the trademarks, service marks, and logos contained therein (the "Marks"). Our Content and Marks are protected by copyright and trademark laws and treaties in the United States and around the world, and are provided "AS IS" for your personal, non-commercial use only.
Subject to your compliance with these Legal Terms, including the "Prohibited Activities" section below, we grant you a non-exclusive, non-transferable, revocable license to access the Services and to use the App solely for your personal, non-commercial use.
Except as set out in these Legal Terms, no part of the Services and no Content or Marks may be copied, reproduced, republished, uploaded, posted, publicly displayed, encoded, translated, transmitted, distributed, sold, licensed, or otherwise exploited for any commercial purpose without our express prior written permission. We reserve all rights not expressly granted to you.
By using the Services, you represent and warrant that: (1) you have the legal capacity and you agree to comply with these Legal Terms; (2) you are not a minor in the jurisdiction in which you reside; (3) you will not access the Services through automated or non-human means; (4) you will not use the Services for any illegal or unauthorized purpose; and (5) your use of the Services will not violate any applicable law or regulation.
All products (including subscriptions) are subject to availability. We reserve the right to discontinue any product at any time for any reason. Prices for all products are subject to change.
Subscriptions are sold as digital goods and are purchased exclusively through the Apple App Store using Apple's in-app purchase system. Apple, not us, acts as the merchant of record: Apple processes your payment, manages billing, and collects any applicable taxes in accordance with Apple's terms and the pricing displayed at checkout. Prices are shown in your local currency as determined by the App Store (based on US dollars). We do not collect or store your name, billing address, or payment card details.
Prices are subject to change; any change will apply to future billing periods and will be communicated in accordance with applicable law and Apple's requirements. We reserve the right to correct any errors or mistakes in pricing.
BabyLoop is offered as an auto-renewing annual subscription. Unless you cancel at least 24 hours before the end of the current period, Apple will automatically charge your Apple ID for renewal at the then-current price, and your subscription will renew for another term. Your subscription is managed by Apple through your Apple ID.
We offer a 3-day free trial. If you do not cancel at least 24 hours before the trial ends, your Apple ID will automatically be charged for the subscription at the end of the trial period. You can cancel at any time during the trial in your Apple ID settings.
You can cancel your subscription at any time through your Apple ID settings: on your device, go to Settings → [your name] → Subscriptions (or the App Store → your account → Subscriptions), select BabyLoop, and cancel. Cancellation stops future renewals; you keep access until the end of the current paid period. Subscriptions must be cancelled at least 24 hours before the renewal date to avoid being charged for the next term. If you have any questions or are unsatisfied with our Services, please email us at support@better-lyfe-tech.com.
We may, from time to time, make changes to the subscription fee and will communicate any price changes to you in accordance with applicable law and Apple's requirements.
All purchases are processed by Apple and are generally final. We do not directly issue refunds. Apple may grant refunds at its sole discretion in accordance with the App Store's policies; to request a refund, contact Apple (for example, via reportaproblem.apple.com). Nothing in these Legal Terms limits any non-waivable statutory refund or withdrawal rights you may have under the laws of your country or state.
We may include software for use in connection with our Services. Your use of such software is governed by the Mobile Application License below and, where applicable, by the terms of the Apple App Store. Any software and related documentation is provided "AS IS" without warranty of any kind, either express or implied, including the implied warranties of merchantability, fitness for a particular purpose, or non-infringement. You accept any and all risk arising out of use or performance of any software.
You may not access or use the Services for any purpose other than that for which we make the Services available. The Services may not be used in connection with any commercial endeavors except those specifically endorsed or approved by us. As a user of the Services, you agree not to:
The Services do not allow users to post, upload, or share content publicly. No content you create in the App is made visible to other users, and there is no public feed, profile, or comment feature. Your photos, videos, audio recordings, and face-matching data remain on your device and are not transmitted to us, except as expressly described in our Privacy Policy (for example, a few selected video frames sent to our AI service provider solely to generate a caption, which are not stored). Please review our Privacy Policy to understand how your information is handled.
We do not claim ownership of the content you keep on your device. If you send us any questions, comments, suggestions, ideas, or other feedback about the Services ("Feedback"), you agree that we may use and share such Feedback for any lawful purpose, commercial or otherwise, without acknowledgment or compensation to you.
If you access the Services via the App, then we grant you a revocable, non-exclusive, non-transferable, limited right to install and use the App on wireless electronic devices owned or controlled by you, strictly in accordance with these Legal Terms. You shall not: (1) except as permitted by applicable law, decompile, reverse engineer, disassemble, attempt to derive the source code of, or decrypt the App; (2) make any modification, adaptation, improvement, enhancement, translation, or derivative work from the App; (3) violate any applicable laws in connection with your access to or use of the App; (4) remove, alter, or obscure any proprietary notice posted by us or the licensors of the App; (5) use the App for any revenue-generating endeavor or commercial enterprise for which it is not designed; (6) make the App available over a network permitting access by multiple devices or users at the same time; (7) use the App to create a product or service competitive with the App; or (8) use any of our proprietary information or interfaces in the design or development of any applications, accessories, or devices for use with the App.
The following terms apply when you use the App obtained from the Apple App Store (the "App Distributor"): (1) the license granted to you for the App is limited to a non-transferable license to use the App on an Apple-branded device that you own or control, and as permitted by the Usage Rules set forth in the Apple App Store terms of service; (2) we, not Apple, are responsible for providing any maintenance and support services with respect to the App as required under these Legal Terms or applicable law, and you acknowledge that Apple has no obligation to furnish any maintenance and support services with respect to the App; (3) in the event of any failure of the App to conform to any applicable warranty, you may notify Apple, and Apple may refund the purchase price, if any; to the maximum extent permitted by applicable law, Apple will have no other warranty obligation with respect to the App; (4) you represent and warrant that (i) you are not located in a country subject to a US government embargo or designated as a "terrorist supporting" country, and (ii) you are not listed on any US government list of prohibited or restricted parties; (5) you must comply with applicable third-party terms of agreement when using the App; and (6) you acknowledge and agree that Apple, and Apple's subsidiaries, are third-party beneficiaries of these Legal Terms, and that Apple will have the right (and will be deemed to have accepted the right) to enforce these Legal Terms against you as a third-party beneficiary.
The Services may contain (or you may be sent via the App) links to other websites ("Third-Party Websites") as well as content originating from third parties ("Third-Party Content"). Such Third-Party Websites and Content are not investigated, monitored, or checked for accuracy or completeness by us, and we are not responsible for them, including their content, accuracy, privacy practices, or other policies. If you access any Third-Party Websites or Content, you do so at your own risk, and you should review the applicable terms and policies. Any purchases you make through Third-Party Websites are between you and the applicable third party, and we take no responsibility for them.
We reserve the right, but not the obligation, to: (1) monitor the Services for violations of these Legal Terms; (2) take appropriate legal action against anyone who, in our sole discretion, violates the law or these Legal Terms; (3) refuse, restrict access to, or disable any of your access to the Services; and (4) otherwise manage the Services in a manner designed to protect our rights and property and to facilitate the proper functioning of the Services.
We care about data privacy and security. Please review our Privacy Policy: https://baby-loop.app/privacy. By using the Services, you agree to be bound by our Privacy Policy, which is incorporated into these Legal Terms. The Services are hosted in the United States. If you access the Services from another region with laws governing personal data that differ from US law, then through your continued use of the Services you are transferring your data to the United States and consent to have your data processed there.
These Legal Terms remain in full force and effect while you use the Services. Without limiting any other provision of these legal terms, we reserve the right to, in our sole discretion and without notice or liability, deny access to and use of the Services to any person for any reason, including for breach of any representation, warranty, or covenant contained in these legal terms or of any applicable law or regulation. We may terminate your use or participation in the Services at any time, without warning, in our sole discretion.
We reserve the right to change, modify, or remove the contents of the Services at any time or for any reason at our sole discretion without notice. We have no obligation to update any information on our Services. We cannot guarantee the Services will be available at all times. We may experience hardware, software, or other problems or need to perform maintenance, resulting in interruptions, delays, or errors. You agree that we have no liability for any loss, damage, or inconvenience caused by your inability to access or use the Services during any downtime or discontinuance of the Services.
These Legal Terms and your use of the Services are governed by and construed in accordance with the laws of the State of California applicable to agreements made and to be entirely performed within the State of California, without regard to its conflict of law principles.
To expedite resolution and control the cost of any dispute, controversy, or claim related to these Legal Terms (each a "Dispute"), you and we agree to first attempt to negotiate any Dispute (except those expressly excluded below) informally for at least thirty (30) days before initiating arbitration. Such informal negotiations commence upon written notice from one party to the other.
If the parties are unable to resolve a Dispute through informal negotiations, the Dispute (except those expressly excluded below) will be finally and exclusively resolved by binding arbitration. You understand that without this provision, you would have the right to sue in court and have a jury trial. The arbitration shall be commenced and conducted under the Commercial Arbitration Rules of the American Arbitration Association ("AAA") and, where appropriate, the AAA's Supplementary Procedures for Consumer Related Disputes. Your arbitration fees and your share of arbitrator compensation shall be governed by the AAA Consumer Rules and, where appropriate, limited by them; if such costs are determined by the arbitrator to be excessive, we will pay all arbitration fees and expenses. The arbitration may be conducted in person, through the submission of documents, by phone, or online, and will take place in California. Except as otherwise provided herein, the parties may litigate in court to compel arbitration, stay proceedings pending arbitration, or to confirm, modify, vacate, or enter judgment on the arbitrator's award.
The parties agree that any arbitration shall be limited to the Dispute between the parties individually. To the full extent permitted by law, (a) no arbitration shall be joined with any other proceeding; (b) there is no right or authority for any Dispute to be arbitrated on a class-action basis or to utilize class-action procedures; and (c) there is no right or authority for any Dispute to be brought in a purported representative capacity on behalf of the general public or any other persons.
The parties agree that the following Disputes are not subject to the above provisions concerning informal negotiations and binding arbitration: (a) any Disputes seeking to enforce or protect, or concerning the validity of, any intellectual property rights of a party; (b) any Dispute related to, or arising from, allegations of theft, piracy, invasion of privacy, or unauthorized use; and (c) any claim for injunctive relief.
There may be information on the Services that contains typographical errors, inaccuracies, or omissions, including descriptions, pricing, and availability. We reserve the right to correct any errors, inaccuracies, or omissions and to change or update the information on the Services at any time, without prior notice.
The Services are provided on an as-is and as-available basis. You agree that your use of the Services will be at your sole risk. To the fullest extent permitted by law, we disclaim all warranties, express or implied, in connection with the Services and your use thereof, including, without limitation, the implied warranties of merchantability, fitness for a particular purpose, and non-infringement. We make no warranties or representations about the accuracy or completeness of the Services' content or the content of any websites or mobile applications linked to the Services, and we will assume no liability or responsibility for any (1) errors, mistakes, or inaccuracies of content and materials, (2) personal injury or property damage resulting from your access to and use of the Services, (3) any unauthorized access to or use of our servers and/or any personal information stored therein, (4) any interruption or cessation of transmission to or from the Services, (5) any bugs, viruses, Trojan horses, or the like which may be transmitted to or through the Services by any third party, and/or (6) any errors or omissions in any content and materials or for any loss or damage of any kind incurred as a result of the use of any content made available via the Services.
In no event will we or our directors, employees, or agents be liable to you or any third party for any direct, indirect, consequential, exemplary, incidental, special, or punitive damages, including lost profit, lost revenue, loss of data, or other damages arising from your use of the Services, even if we have been advised of the possibility of such damages. Notwithstanding anything to the contrary contained herein, our liability to you for any cause whatsoever and regardless of the form of the action will at all times be limited to the lesser of the amount paid, if any, by you to us during the six (6) month period prior to any cause of action arising or $50.00 USD. Certain US state laws and international laws do not allow limitations on implied warranties or the exclusion or limitation of certain damages. If these laws apply to you, some or all of the above disclaimers or limitations may not apply to you, and you may have additional rights.
You agree to defend, indemnify, and hold us harmless, including our subsidiaries, affiliates, and all of our respective officers, agents, partners, and employees, from and against any loss, damage, liability, claim, or demand, including reasonable attorneys' fees and expenses, made by any third party due to or arising out of: (1) your use of the Services; (2) your breach of these Legal Terms; (3) any breach of your representations and warranties set forth in these Legal Terms; or (4) your violation of the rights of a third party, including intellectual property rights. Notwithstanding the foregoing, we reserve the right, at your expense, to assume the exclusive defense and control of any matter for which you are required to indemnify us, and you agree to cooperate with our defense of such claims.
Most of the data you create in the App — including your baby's name, date of birth, photos, face-matching data, and audio recordings — is stored only on your device and is under your control. You are responsible for backing up such data (for example, through your device or iCloud backups). We maintain limited data (such as usage analytics) as described in our Privacy Policy. You agree that we shall have no liability to you for any loss or corruption of any data on your device, and you waive any right of action against us arising from any such loss or corruption.
Using the Services, sending us emails, and completing online forms constitute electronic communications. You consent to receive electronic communications, and you agree that all agreements, notices, disclosures, and other communications we provide to you electronically satisfy any legal requirement that such communication be in writing. You hereby agree to the use of electronic signatures, contracts, orders, and other records, and to electronic delivery of notices, policies, and records of transactions initiated or completed by us or via the Services.
If any complaint with us is not satisfactorily resolved, you can contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs in writing at 1625 North Market Blvd., Suite N 112, Sacramento, California 95834, or by telephone at (800) 952-5210 or (916) 445-1254.
These Legal Terms and any policies or operating rules posted by us on the Services constitute the entire agreement and understanding between you and us. Our failure to exercise or enforce any right or provision of these Legal Terms shall not operate as a waiver of such right or provision. We may assign any or all of our rights and obligations to others at any time. We shall not be responsible or liable for any loss, damage, delay, or failure to act caused by any cause beyond our reasonable control. If any provision or part of a provision of these Legal Terms is determined to be unlawful, void, or unenforceable, that provision is deemed severable and does not affect the validity and enforceability of any remaining provisions. There is no joint venture, partnership, employment, or agency relationship created between you and us as a result of these Legal Terms or use of the Services.
In order to resolve a complaint regarding the Services or to receive further information regarding use of the Services, please contact us at:
BetterLyfeTech, LLC
2261 Market Street STE 85067
San Francisco, CA 94114
United States
support@better-lyfe-tech.com